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If a Research Report Falls In the Forest…

One of the ways that foundations help advance social issues is to commission research. However, to fully take advantage of the opportunity that high-quality research has to offer — both to advance issues and demonstrate the foundation as a leader in topic areas — there are more effective ways to get attention than simply posting a report on a website or sending out press releases. In this conversation, Gabriela Fitz, Co-Director of IssueLab, and Communications Network Contributor Susan Herr, explore how to use new tools that can help foundations use social policy research to achieve actual societal impact.

Before co-founding IssueLab, Gabriela spent ten years working as an online strategist and web designer for nonprofit organizations. She received her M.A. in Sociology from the University of Illinois at Chicago in 2006, with an emphasis in Organizational Sociology and her B.A. in Sociology from the University of California at Berkeley in 1994.

To listen to an audio recording of the file, click here.

Running time of this episode is 30 minutes. To view selected sections, use the guide below to forward to the time indicated:

  • What is IssueLab and what’s in it for me? (00:35-02:35)
  • What is the specific purpose of social policy research and what are the implications for communicators? (02:35-5:26)
  • What are gaps between talking and walking the work of research dissemination? (5:27-12:00)
  • Inserting the communications perspective earlier in the research definition process. (12:00-16:00)
  • What are the top three things that characterize research worth disseminating? (16:00-24:50)
  • What is open licensing of our research and why is it important? (24:50-30:29)
If a Report Falls in the Forest…

You’ve produced a report, but do you how to reach audiences that will use the research for full impact? Gabriela Fitz, Co-Director of IssueLab, offers some suggestions. View video>>


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