WEBINAR: What Comms Staff Need to Know About Evaluation, Part 2
As a communications pro, you play a dual role: you mobilize communications vehicles to achieve your nonprofit’s mission AND you use those vehicles to promote your organization’s progress towards its mission.
In What Communications Staff Need to Know About Evaluation, Part 1, Elena Harman, CEO of Vantage Evaluation and author of The Great Nonprofit Evaluation Reboot: A New Approach Every Staff Member Can Understand, walked us through how proper evaluation can help inform our communications efforts, and ways to get meaningful and actionable feedback.
In this session, What Communications Staff Need to Know About Evaluation, Part 2, Elena will cover how we can better use communications in service of evaluation.
- Tips for embracing learning in your external messaging
- Best practices for communicating about the impact of your programs
- Strategies for helping your leadership embrace a learning orientation