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WEBINAR: Leading With Stories

Webinar

To inform public narratives in a way that produces collective action, you must communicate what you believe in: the values that guide your actions and choices.

Marshall Ganz, Rita E. Hauser Senior Lecturer in Leadership, Organizing, and Civil Society, at the Harvard Kennedy School, calls this form of public speech the “Story of Self.”

In this Network webinar, we’ll be joined by Andy Goodman, co-founder and director of The Goodman Center, which teaches social sector leaders how to reach more people with more impact. Andy will walk you through Ganz’s concept and make it applicable to the communications work you by breaking down the “hands, head, and heart” of any social change narrative.

You’ll learn: 

  • How stories serve as the “software” for our brains
  • The three stories leaders of change you must share
  • How to develop your own “story of self”

In order to fully participate with Q&A and chat features, please make sure you’re using the latest version of Zoom.

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