Within a couple of hours of the release of the Supreme Court’s June 26 decisions on marriage equality, the Evelyn and Walter Haas, Jr. Fund was out with a comprehensive e-mail newsletter weighing in on the historic events of that day. We spoke with the Haas, Jr. Fund’s communications staff, Denis Chicola, director of communications, and Maya Trabin, associate communications officer, about the challenges and opportunities of responding quickly to fast-moving events.
Why did you feel it was so important to have this content ready on the day of the rulings?
Chicola: This ruling was a big moment for us. The Haas, Jr. Fund was the first foundation, gay or straight, to make marriage equality a priority. We were a founding supporter of Freedom to Marry and have invested more than $60 million for marriage equality and gay and lesbian rights.