• Smallwilmer2a

    Four Named Wilmer Shields Rich Winners

    The Communications Network and Council on Foundations today announced the 2013 recipients of the Wilmer Shields Rich Awards. A partnership between the two organizations, the awards recognize and encourage excellence in communications by foundations and corporate giving programs, and showcase organizations that are effectively using communications to achieve their goals and further their mission.

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  • George Copy

    A Quick Word With…

    A Quick Word With… is our ongoing series in which Communications Network members from a range of organizations tell us about themselves, their work and where they draw their inspiration.  This installment features George Soule, manager of strategic communications at the Carnegie Corporation of New York.

    What is a recent communications success you are particularly proud of?

    Helped manage the handover by former Secretary of State Hillary Clinton to Afghan President Hamid Karzai of the first of what will eventually be hundreds of thousands of digitized manuscripts, rare books, maps, and photographs related to Afghanistan’s history.  Afghanistan lost access to many culturally significant items through colonialism, war, internal upheaval, or natural disasters.  Our grantee, the Library of Congress, has helped to virtually repatriate these treasures.

    When you were 13 years old, what did you want to be when you grew up?

    A cartoonist for the New Yorker. I couldn’t believe people actually got paid to do that.

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  • Featured Photo

    Avoiding the Blind Spot: Telling Your Story with Pictures (VIDEO)

    You’ve probably heard countless times that a picture is worth a thousand words. But how often have you actually heeded that advice and opted for a picture instead of a paragraph to create powerful messages for your organization? By choosing words over images are you creating an unintentional blind spot in your messaging? What can communicators – usually hired for our excellent writing skills – learn about using visuals?

    To answer these questions we recently held a webinar, Avoiding the Blind Spot: Telling Your Story With Pictures. During the webinar Liz Banse and Scott Miller of Resource Media shared the neuroscience behind image processing, strategies for effectively communicating using photos and video, examples of extraordinary visual storytelling and practical, low-cost tips for better visual communications.

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  • Bizcropped

    WBEZ’s Birther Controversy

    Guest Post:  Mitch Hurst

    In what’s been referred to by The New York Times as a “saucy” new marketing campaign, Chicago’s venerable NPR affiliate is pushing procreative sex. Advertisements plastered around the area, including on the sides of buses, are asking Chicagoans to “do it for the city” and “make babies today” in an effort to create a new generation of WBEZ listeners.

    Like much of old media public radio knows it desperately needs to appeal to a new generation of potential listeners who have a smorgasbord of options that were unavailable to their parents and grandparent. If you believe WBEZ’s marketing department, the campaign is satire, designed to be provocative and grab attention. That it did, in a “what the hell were they thinking” sort of way.

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