As many of you know, this year we took a little different approach to programming our annual Fall Conference. We turned a lion’s share of the decision-making to you–“the crowd.”
From start to finish, to say the results were spectacular would be something of an understatement. We received an unprecedented number of proposals for our October event in New Orleans–or as Minna Jung, the Network’s vice chair commented in an earlier post: “Wow“–and the numbers of you who voted on which sessions to put on the agenda was beyond anything we imagined. So, Wow, again!
You’ve probably heard countless times that a picture is worth a thousand words. But how often have you actually heeded that advice and opted for a picture instead of a paragraph to create powerful messages for your organization? By choosing words over images are you creating an unintentional blind spot in your messaging? What can communicators – usually hired for our excellent writing skills – learn about using visuals?
To answer these questions we recently held a webinar, Avoiding the Blind Spot: Telling Your Story With Pictures. During the webinar Liz Banse and Scott Miller of Resource Media shared the neuroscience behind image processing, strategies for effectively communicating using photos and video, examples of extraordinary visual storytelling and practical, low-cost tips for better visual communications.
For the second installment in our Science of Communication speaker series, co-sponsored by the Communications Network and Spitfire Strategies, Harvard behavioral economist Sendhil Mullainathan proved why when he talks, you should listen.
Mullainathan, whose work touches on how people’s brains process messages, has a sobering message for those of us whose jobs depend on getting people to listen, pay attention and–most important of all–act on what they’re hearing.
Chances are good that your organization is sitting on a pile of data. How do you take those vital nuggets of information hidden in files and trapped behind your four walls and shape them in ways that help advance your organization’s work or mission? How might you mash it up with other data to create new knowledge? And how can you bring all of this to life through data visualization?
To provide answers to these questions, we recently held a webinar, Seeing is Believing: Data Visualization for Philanthropy (Replay available below.)